• The Learning Elements
• The Curriculum
  • Step 1
  • Step 2
  • Step 3
  • Step 4
• The Success Factors
• Team

This course introduces the basic concepts of financial management, seen from the non-financial manager's perspective. It gives participants the tools necessary to understand the financial decisions of the company such as discounted cash flow, capital budgeting and valuation.

This course provides executives with insights into the role of information systems in organizations, and gives them tools with respect to the selection and the management of information system strategies. It emphasizes management issues from the perspective of information as a resource as well as from the perspective of a corporate function.

The various dimensions of human resources are examined here: selecting, training, evaluating, compen¬sating and motivating people. Special issues such as corporate culture and international mobility are also given attention.

Operations' management is studied from the general management point of view, treating issues such quality, productivity, logistics, and the growing importance of services in in-dustrial operations Cases center on companies that have successfully implemented opera-tions and technology strategies.

The objective of this course is to sharpen the participants' understanding of operational marketing and to convey via practical case studies how marketing tools are best applied.